Business Analytics Services

Stay ahead with business analytics services that leverage deep data science capabilities to deliver actionable insights, resulting in positive business outcomes.

Analytics & Insights

Implementing actionable insights to deliver business outcomes

To enable growth, customer-focused organisations need to understand the importance of data that flows in and out through their systems. Analytics can help harness this data, driving change in internal operations and marketing efforts, and enhancing corporate strategies.

Firstsource’s analytics solutions eliminate bias, replacing them with data driven customer insights to gain a clear advantage, while learning from experience, using the data to predict future behaviour of customers to facilitate better decisions.

Our analytics solutions

  • Business Intelligence and Reporting
  • Marketing Analytics
  • CRM Analytics
  • Human Capital Analytics
  • Artificial Intelligence

By identifying the issues and then implementing the solutions, you can be assured of increased revenues, better customer loyalty, greater operational efficiency and enhanced regulatory compliance.

Stay Ahead

Our analytics solutions uncover actionable insights which we implement to deliver results

Analytics can play a critical role in:

  • Fraud detection – the opportunities for crime have risen with the number of automated transactions taking place. Analytics can help detect root causes, identify trends, detail systemic gaps and provide actionable insights
  • Retail buying behaviour – pinpoint a consumer’s inclination to purchase by time of day and/or day of the week
  • Creditworthiness – map the financial footprint of a customer that can estimate the ability and reliability to repay loans
  • Insurance payouts – predict health insurance payouts based on patients’ health issues and hospital visits
  • Employee retention – forecast the right fit of candidates who will stay with an organisation and help reduce employee attrition.
"The team at Firstsource have consistently been approachable, dedicated and knowledgeable in customer service delivery and the contact centre infrastructure.

The personal relationships between both organisations has been the recipe of the success. A good outsourcer will forge solid relationships with their clients, which Firstsource certainly did.

For this reason, we would have no hesitation in calling upon the support of Firstsource, should we need to, in the future."
Head of Customer Contact Centres
Global Transatlantic Airline Brand
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Why Firstsource?

"Leader" in the IAOP Outsourcing 100 List for 2017

This prestigious designation is granted only to the best and most disruptive BPO companies

Trusted by FTSE 100 & Fortune 500 companies

We believe in long term partnerships - over half of our clients have been with us for 7 years or longer

18,000+ people in 38 global delivery centers

We deliver 24/7 customer support aided by advanced analytics, RPA and cutting-edge technology

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